October 13, 2023
Product

8 of Walla’s Favorite Software Features Right Now to Boost Studio Success

From saving time to capturing new clients, here are the features and functions our team is talking about.

8 of Walla’s Favorite Software Features Right Now to Boost Studio Success

Some of our newest and tried-and-true features in Walla are built to bring enhanced functionality to your studio operations, making your software capabilities more versatile—improving your overall studio experience and productivity.

From boosting client engagement to collecting data for goal setting, every feature we release in Walla is created to address your needs and feedback, showing that our developers are actively listening and working to make our software better (and you happier!). So, what features make the Walla platform fresh and exciting as we work to constantly improve your software experience?

Here are a few of our favorite and best features currently at the top of the Walla’s team list as game changers and time savers! 

 

Self Check-In: Step through the door and straight into class!

In the age of touchless payments, QR codes, and fast, streamlined technology your clients expect, Walla’s self check-in allows your members to sign up for class without interruptions. Allowing your clients to instantly add themselves to your class roster in real-time (if they have an account/applicable plan) eliminates customer service questions, especially as your instructor prepares to teach class. It’s as easy as scanning the QR code, searching for their name, finding the class, and booking! Talk about saving your staff the awkward front desk check-in interactions and troubles when there’s a line of clients waiting. 

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Audiences: Perfectly target the right clients at the right time with the right message

At Walla, we’ve dialed in client data so your marketing communication is always on point at every phase of an individual client's studio journey. You can quickly search and track current data with Audiences by organizing all studio contacts into highly curated groups. When you create a customized cohort of individuals that meet specific criteria for your studio communication, etc., and add conditions to define your audience precisely, you instantly get customized and personalized insights and data every time you engage with them. Audiences are your organizational and communication differentiator! 

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AI Text Generator: Elevate your branded communication without any extra effort

Time is a valuable resource, and when it comes to writing all those studio emails, every little bit helps. Hey, not everyone has writers on staff. With Walla’s built-in AI Text Generator in the Marketing Suite, we empower your fitness business to utilize AI technology so that every email and newsletter hits the messaging mark with every send. You choose the tone and length of content, and our AI Text Generator will immediately provide you with copy options you can refresh, edit, and input into your emails. Consider our AI functionality your secret weapon for producing communication that captures your studio brand’s essence and resonates with your clients and audiences, saving your staff time as you boost revenue, retention, and engagement. 

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App Announcements: The simplest way to boost engagement and contact your clients

It’s not a new feature, but app announcements are one of our best—and one of the easiest to use and most highly engaged in the always favorited Walla app and coming soon branded app. You’re not only sharing studio news and information in the place where clients prefer to book, but you’re also elevating your studio with a beautifully branded app that raises studio awareness while driving action (if applicable). App announcements increase visibility and profitability with seamless browsing, booking, and buying experience as you make your app more appealing whenever your members open it up! 

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Contacts: Filter and tag for instant access to everyone who enters your studio 

Client or lead—every contact has a profile in a singular place in Walla, so you can engage and segment smarter. Making how you and your staff engage with contacts simplified and straightforward. And with filters and tags, you can instantly organize and narrow down everyone at your studio, whether it’s a new prospect who just took their first class free or a long-term member who has been at your studio from the start. We’re making it super-easy to send targeted communication based on contacts, increasing engagement, and taking action through targeted marketing automations and communication. 


QR codes: Client account creation in seconds!

QR codes have made a major comeback and aren’t going anywhere. That’s why Walla has made this now-permanent consumer-facing trend a staple in your studio's account creation process. When you generate a QR code in Walla, new clients can create their accounts faster than they can walk through your studio door! It’s like money-making magic! On the front window or at the front desk, placing your studio’s QR code where you get foot traffic is one surefire way to empower clients to sign up and book a class on the spot—and get that waiver taken care of so you don’t have to go digging for paperwork.  

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Plan Gain/Loss Report: Goal setting for sustainable success

Now, this report is one of our data-driven favorites! Walla’s Plan/Gain Loss Report is built to help you optimize how and who your studio sells to—tracking plan sales metrics while showcasing growth opportunities. You can use this report to inform your sales and marketing strategies as you set monthly/quarterly/annual goals based on informed insights and data to establish trackable studio KPIs. With a colorful layout and easy-to-understand data, you can confidently establish goal setting based on real-time data reporting, propelling continued growth.

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Lead Forms: Amplify and simplify your lead generation strategy and website experience

Nothing is worse than when you land on a website you’re interested in, and their lead collection forms are clunky (and unbranded). It might make you rethink if you want to fill out the form. With Walla’s Lead Intake Forms in the Marketing Suite, you can put your best brand foot forward with every prospect on your site! Featuring an easy-to-configure setup where you can choose your brand colors and images (optional) and customize copy, you can customize your lead experience, whether it’s a pop-up form or anchored in your website footer via a snippet of code. And when a prospect fills out the form, Walla will instantly capture that potential client's information, automatically adding their details to your contacts (denoted by the lead form name). You can segment, nurture, and convert these leads with the right content. No third-party integrations needed! Just a simple lead generation flow!   

What are some of your favorite Walla features? Let us know at hello@hellowalla.com

 

Customer retention is the key

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What are the most relevant factors to consider?

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Don’t overspend on growth marketing without good retention rates

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What’s the ideal customer retention rate?

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Next steps to increase your customer retention

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Director, Content & Communications

Strategist. Storyteller.

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